Digital Media M&A

Amazon Buys Another Books-Focused Social Site Shelfari — Amazon is buying up another books-focused social network Shelfari, three weeks after it acquired AbeBooks, which holds a 40 percent stake in Shelfari’s main rival, LibraryThing. The Seattle-based startup was founded last year by Josh Hug, the former director of device engineering at RealNetworks, and in fact Amazon was a seed investor in the company…it had raised a total of $1 million.

DriverSide Acquires FairBenjamin — DriverSide Motors, a San Francisco-based operator of an automotive research and information website, has acquired FairBenjamin, a website for finding local mechanics. No financial terms were disclosed. DriverSide has raised an undisclosed amount of VC funding from Catamount Ventures.

United Online Completes Acquisition Of FTD For $754M: FTD Growth Slow In Latest Quarter — One of the more unexpected M&A deals closed today, as United Online (NSDQ: UNTD) completed the acquisition of floral company FTD for $754 million in cash and stock. The deal, which gives FTD shareholders 15 percent of the combined company, was originally valued around $800 million. The company says the combined company has trailing twelve month revenue of $1.14 billion, and op income of $169.1 million.

Lifetime Networks Acquires ParentsClick Network For About $10 Million; First Digital Acquisition — Lifetime Networks’ digital push continues with its first acquisition—picking up privately held ParentsClick Network, both for its technology and its content. With it, Lifetime now is a player in the parenting and moms online category. The company started as MothersClick in 2006 and since then expanded into other sites as well. The sites include, which provides tools to find or start groups and share info, and, a content aggregator and promoter with more than 2,500 registered blogs. ParentsClick’s dowry includes more than 200 parenting-related domain names. Terms weren’t disclosed. Sale price is about $10 million, our sources say.

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